This article first appeared in the Jul/Aug 2015 issue of WGM.
May in Macau – a time synonymous with intense tropical storms, numerous religious festivals and, for almost a decade now, G2E Asia.
Celebrating its ninth year in Macau since launching in 2007, G2E Asia has built a reputation as the region’s most influential gaming trade show and despite this year’s event coinciding with the one-year anniversary of Macau’s revenue falling into decline, attendance continues to grow.
In fact, G2E Asia 2015 saw the total number of visitors increase by almost 23 percent with 10,095 people walking through the doors – up from 8,233 in 2014 – while the number of exhibitors rose from 160 to 185. Both set new event records.
This year’s G2E Asia was also a significant one for WGM’s parent company World Gaming Group (WGG). Only a week earlier, WGG announced that it had acquired Asia’s leading B2B gaming publication Inside Asian Gaming (see story on page 66) and the partnership was officially on show for the first time at G2E Asia with our expanded booth showcasing both IAG and WGM.
The World Gaming Group team at our G2E Asia booth!
Needless to say, the newest addition to the WGG stable proved a popular talking point for the many who visited our booth over the course of the three days.
As always, there was plenty to see across the show’s 8,500 square meters of floor space including the latest products from all the major slots and table game manufacturers, top of the line visual and audio equipment and a whole array of casino staples such as playing cards, chips and chairs.
Nor was there any shortage of entertainment. G2E Asia may well serve as a business facilitator first and foremost but it is also a full-on visual and aural assault with bright, flashing lights and promo girls at every corner.
We’ll let the images tell the story.
